Friday, September 06, 2013

Last Chance to Save Your Drive-In

I've been remiss in failing to call attention to an imminent threat facing one of the last vestiges of mid-20th century nostalgia left in the United States.  As many (if not most) of the world's drive-in theaters close up for winter this year, it will be for the last time.

Just like human beings who have abandoned cameras that use film, preferring the convenience and high definition of digital photography, Hollywood has decided that the days of shipping large 35 millimeter reels of film to theaters should come to an end, opting only to distribute their movies to theaters with digital projectors.

35 millimetre

The cost of equipping the nation's drive-in theaters with these projectors runs about $80,000 each, an amount out of reach for many drive-in owners who operate their small businesses by the skin of their teeth for the sake of preserving the history and nostalgia of the drive-in experience for the enjoyment of future generations. Many of them will simply become extinct.

If there's a drive-in theater that you love and don't want to see go out of business, there are ongoing efforts to help them make the switch to digital, but time is running out (and by running out, I mean within days). Project Drive-In, sponsored by Honda, is having a contest that will award 5 digital projectors to the drive-ins that get the most votes. You can click this link and see if your drive-in is in the running, vote for it, and encourage everyone you know to do the same. Like I said, time is running out so act quickly. Here in Kansas City, the I-70 Drive-In has a chance has a chance to be rescued.  Click here to cast a vote for the I-70, and you can also cast a vote by text... share it on your Facebook wall, tell your friends, etc...

Our local Twin Drive-In didn't make this list. Having two screens, it needs two projectors. Movie Night at the Twin Drive In is tonight... an effort by the most devoted drive-in enthusiast I've ever known, a young man who calls himself KChistoryman Meade.

Twin drive in

KChistoryman has spent the whole summer working tirelessly to save the area's last two drive-ins, and if he succeeds history and movie buffs all over the area will owe him a huge debt of thanks.

So if you ever loved a drive-in, no matter where you are, show your support: vote at Project Drive-In, tell your friends, take in a movie this weekend, spend freely at the concession counter, and thank the people that have kept it all going for as long as they can... it could be your last chance.

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